Research on Cultivation Path of Cross-Cultural Communication Competence for International Tourism Talents in Colleges and Universities

DOI: https://doi.org/10.62517/jhet.202515423

Author(s)

He Na

Affiliation(s)

China Tourism Talent Development Research Institute, Beijing International Studies University, Beijing, China

Abstract

To succeed in future internationalized competition, it is essential to focus on the global market, especially in the fiercely competitive international tourism industry. In response to the growing demand for tourism talents brought about by the internationalization of tourism, cultivating international tourism talents with cross-cultural communication competence has become a crucial task in talent training for tourism colleges and universities. This research defines the connotations and analyzes the characteristics of international tourism talents and cross-cultural communication competence, construct a model of intercultural communication competence for international tourism talents, explores the existing problems and cultivation paths in the development of cross-cultural communication competence in current higher education institutions, provides practical guidance for tourism talent education.

Keywords

Internationalization; Tourism Talents; Cross-Cultural Communication Competence

References

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